In 2013, Forbes named him the 46th most powerful person in the world (see list). He can speak to Dolphins, he's best buds with Dennis Rodman, he is the youngest head of state in the world, and now, he has devised the greatest marketing strategy of all time.

When it comes to Hollywood, the difference between a box office block buster and a flop, often comes down to marketing. Producers go to great lengths to find promotional strategies that will turn their films profitable.

Some promotions are simple, such as ' a sequel', 'a movie based on an 80's tv show', or 'a superhero film'. Indirect strategies include 'rumors off off screen romances', use of the name 'Adam Sandler' or, 'Having A List stars voice an animated feature'.

In marketing, 'tried and tested' usually wins against 'bold and new'. People would rather trust what has worked before than try something new. Now, thanks to The Supreme Leader, 'threat of war', has entered the realm of Hollywood promotional strategies.

Seth Rogen and James Franco are about to release their latest film 'The Interview' which is a parody about Kim Jong Un. A spokesperson from the North Korean foreign ministry has said "If the US administration allows and defends the showing of the film, a merciless counter-measure will be taken"

If that doesn't make you want to see the film, then check out the trailer:

I'm not sure why this film would upset Kim, after all, appearing in Hollywood parodies did wonders for his father, whose popularity soared after this: